New Brand Positioning Elevates a Challenger Brand
We created brand awareness and lead-generation programs to interest specific industries in Cytellix’s cybersecurity offerings. The industries addressed were automotive, education, financial services, healthcare, IoT and manufacturing. By promoting Cytellix’s successful history of working with government agencies and smaller to mid-size private companies, new doors opened. We used original content and digital channels to deliver high response and conversion rates.
Cytellix is the world’s most advanced, entrenched, dedicated cybersecurity strategy and response unit. Their mission is to defend the United States in the commercial, civilian and military sectors. They protect information and intelligence. Cytellix’s goal was to use its proprietary technology to provide protection to more companies.