Nevada State Bank

Opening the Door to New Customers

Our brand marketing propelled this 55-branch community bank to #1 choice among competing banks and achieved 82% brand awareness comparable to national brands with 50% of their avg. spend.

Marketing productivity increased 6X while shrinking campaign cycle time 20% annually. In addition, cross-sell grew higher by 10% across all consumer segments and 21% higher for business segments.

Card service contributed 15% net operating profit added to the bottom line. A new webinar series & digital marketing proved effective in growing their business banking sector.

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Image of Nevada State Bank branding materials including a Brand Guide titled "What We Stand For" with a photo of hiking boots, Clear Zone guidelines, and the Nevada State Bank logo with the tagline "The Door to Your Future.
A male doctor wearing a white coat and stethoscope smiles. The text reads, "We Believe in Personal Care" with details about Nevada State Bank's personalized services. Contact information and the bank's logo are at the bottom.
A man in a work shirt holding a tool smiles, with text: "I'm on the road to success. Thank you, Nevada State Bank." "Small Business Loan." "Greg Doyle, Client Since 2010, Owner: Greg's Garage." Features Nevada State Bank's logo and 60th anniversary badge.
Advertisement for Nevada State Bank featuring Jeff DelGiudice, owner of Village Market, with a quote about the bank being a partner. Includes the bank's logo and a door on the left side of the image. Jeff is wearing a tie and smiling.
A young boy is sitting in a small, silver toy car on a tiled surface. The right side features text promoting Nevada State Bank, with a small image of a road and a car at the top. The bank's logo appears at the bottom.
A child lies on grass blowing on colorful pinwheels under a blue sky with clouds. To the right, a man in a suit stands near a wind turbine. Text includes a message from Nevada State Bank, with the tagline “The Door to Your Future.”.

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