Opinions, research and discoveries about marketing, emotions, target markets, digital media, storytelling and the business of branding.
By: Rio Phior On: 12/31/2019 In: Baby Boomer and Millennial/Gen Z Marketing, Branding, Building Brands
Brands today face major challenges. Most brand gurus will tell you the importance of building brand awareness and loyalty. But how do you do that and where do you start? What are the key factors that matter right now for a brand?
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