Launching a New Medical Device Brand to Providers and Consumers
In launching this new medical wearable device, brand messaging and marketing was critical in providing physicians with a new business opportunity and medical treatment, while providing patients a new way to improve their quality of life. To achieve those results, we developed, designed and produced marketing and sales collateral for a professional medical kit. The kit included patient brochures and counter cards for medical offices, a digital product presentation and infographic workflow diagram.
Cala Health is a bioelectronic medical brand developing transformational wearable neuromodulation therapies. A new way of merging neuroscience and technology to deliver individualized peripheral nerve stimulation. The first indication for Cala Health’s wearable therapy, Cala Trio™, is essential tremors, a disease characterized by severe hand tremors.