Insights – Debby Mariscal

Opinions, research and discoveries about marketing, emotions, target markets, digital media, storytelling and the business of branding.

Pioneering Machine Health

Pioneering Machine Health

Pioneering the machine health industry, Augury has completely revolutionized the world of predictive maintenance. When Augury worked with Sagon-Phior, they tasked us with showcasing their leadership in the machine health industry.

Transforming Modern Vascular from Start-Up to Nationwide Leader in PAD Treatment

Transforming Modern Vascular from Start-Up to Nationwide Leader in PAD Treatment

In a little over a year, Modern Vascular has grown from startup to the nation’s leader in Peripheral Artery Disease (PAD) treatment. We sat down with Leslie Gibbs, Modern Vascular’s Chief Marketing Officer, to reflect on her past year at the company, and how a strong brand strategy has helped Modern Vascular grow even during a global pandemic.